VEGAS FORECAST CLOUDY , SAP INSIDER – Feb 28-March 2nd


ImageYou can tell I’m a jet setter, why? Because I am finishing up a winter cold this week that I either got from the team in LA, the folks in Boston, my trip to NYC or from my kids.  Anyway I am on the mends with excessive dosages of germ cleansers and bug killers because next week I am in Vegas for SAP Insider. As far as Vegas goes I can take it or leave it, but SAP Insider has been a staple event for me for several years. I wouldn’t want to miss it. This year they have combined 5 SAP-related, Insider sponsored events into one venue: BI, Cloud & Virtualization, Administration & Infrastructure, MOBILE, & Business Objects Boot camp.

First, let me tell you about how EMC has organized for the event (#EMCSAP). As a gold sponsor, you’re going to see a great deal of EMC around the show. We’ll be spending most of our time talking with customers around Cloud and Big Data solutions we’ve brought to market.

What you’ll find interesting this year is that much of the conversations will include “hindsight” (aka lessons learned). We’ve been busy the last couple of years taking customers into virtualization, and into the hybrid clouds. We now have the luxury of an install base that provides some direction for those who now begin the journey.

This year we’ll have 3 expert speaking sessions that should be full of content about what we’ve learned from working with our customers to reach the cloud.                                               

Date:  2/28

EMC Accelerates the Journey to Your Cloud by Replatforming to an Intel Architecture – 2:45 pm, RM 106   – Abstract:  SAP customers today are evaluating how to move to virtualization confidently and improve daily operational efficiency—while ensuring the highest levels of availability. Discover methodologies and how replatforming to x86 with can accelerate the journey to your cloud and help accelerate SAP deployments.  You will gain practical insight into what you can do today to build a virtualized, dynamic SAP infrastructure for tomorrow’s private cloud computing model.       

Date:  2/29

Reduce Costs and Improve TCO by Virtualizing SAP with EMC & VMware – 10:00 am RM 106 – Abstract:  The business benefit of cloud technologies are appealing; however, virtualizing mission critical applications carries significant risks associated with performance, security, availability and management complexity. In this session, learn how SAP and EMC are partnering to develop secure clouds that are highly scalable and available within the performance requirements of SAP applications. Key topics covered will include: Physical to Virtual computing solutions, backup consolidation with deduplication, and availability and disaster recovery in a virtual environment.  You will gain practical insight into what you can do today to build a virtualized, dynamic SAP infrastructure for tomorrow’s private cloud computing model.

Title:  Case study: EMC IT shares lessons and tips based on its enterprise virtualization initiative – 2:15pm RM 301 – Abstract: Explore EMC IT’s Journey to the Cloud and best practices on how enterprise mission critical applications like SAP are designed and deployed in virtualized datacenters. By referencing EMC’s own large scale SAP ERP global deployment, you will learn about the approach used to integrate 80+ applications into a “Common Integration Cloud”. 

I know this next line sounds like sleazy marketing, but it’s true…Last year our sessions were standing room only, so get there early for a seat. If you get there too early we promise to entertain you with brilliant conversation.  Worst case… if you miss the time slots, you can always tweet me @ASitison and I can hook you up with the presenter or just come by the booth for a handshake and some giveaways (CAN YOU SAY PLASTIC CASH!).

…OK NOW FOR MY MISSION I CHOSE TO ACCEPT…

What I like about the SAP Insider series is traditionally it is the “workers” who show up to learn and to think about new ways to address problems that they have experienced in the last year.  This is “reality” walking the halls by the thousands. This is not where people come to hear about how the next great thing that will change the world in 5 years, it’s where you hear from those who are changing their world today. And, it’s a great place for a guy like me to get a dose of what needs fixing in 2012.  

I’m going to approach the event a little differently this year.  Usually I get consumed by meetings with customers I am currently engaged with. I rarely make it pass the hotel restaurants and the tradeshow floor. This year I am going to carve off some time and take on a new mission. My iphone and I are going on a journey to capture some of the stories about the problems and solutions that everyone is solving and to document a few of the interesting ideas that are readily available in the conversations on the floor.

On my journey, I’m going to try to answer:

1)      How are companies doing and how are they leveraging SAP in their strategy?

2)      What are the major problems being solved today (i.e. cause & symptoms)?

3)      How are they solving them and how are they pacing their roadmaps (i.e. cure & dosage)

4)      What does big data look like to them and how central will SAP products like HANA and BOBJ be to their strategy?

5)      What is their cloud strategy and have they “ventured into the mist…” Do they have personal stories about chargebacks/metering, provisioning, multi-tenancy, etc?

6)      How has globalization changed their plans?

7)      What do they want from their product and integration partners?

8)      Are there trends to be identified in everyone’s collective activities?

I will leverage twitter while I am at SAP Insider (#SAPInsider). If you’re there, please reach out @ASitison and we’ll get one of those extremely weak coffees together. I’d love to hear your story. I will also monitor the social media activity for any valuable content. If you have questions you’d like me to answer while I am there send me something through Twitter and I’ll be your trained monkey. When I get back from the trip, I’ll post a summary of my findings back here on the blog site for your consumption.   Wish me luck, hunt me down (figuratively), and/or come back to see what I found out.

Monkey signing out.

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