Can I take Mission Critical Apps to the Cloud? – THE GOLDEN 7 CONSIDERATIONS

I have been in Minneapolis since Monday to participate in #SAPWeek.  #SAPWeek is a unique experience where EMC brings in their customers, partners and experts, from all over the globe, into a concentrated deep dive whiteboard jam session for a few days. I was at the first in Santa Clara in 2007 and have been attending many each year since. There are very few things that are as consistently more rewarding as exploring the future of enterprise landscapes that run SAP, and that is #SAPWeek.

Right now, customers are re-platforming in droves. Here in the mid-west the topics of interest ranged from “Is it time to go to X86/Virtualization”, to “what is HANA TDI” (and I should I use it), to “is the cloud real for mission critical”.

The quick answer to whether you should roll out HANA with an appliance or TDI is: TDI. You are going to save 20-30% or more of OPX getting off the appliance model. If someone   is advising you otherwise, get new advisers.  Check out my blog on “the HANA Puzzle” for more on that story.

As for the cloud, many customers were…well… shocked here in the heartland that “cloud” is a feasible option for mission critical apps like SAP HANA. I am hear to tell you it is. There are many VERY LARGE companies aggressively adopting the cloud for SAP Traditional and HANA. Since our alignment with Virtustream in 2014 our field teams are very active responding to this market migration.  (If you are not familiar with Virtustream,  here’s a good level set video for you)

During the discussions this week. I referred to a slide I built with Christoph Streubert to help our customers navigate the questions as to whether they can get to the cloud. My laptop was not booting and I promised to post this via a blog. (Commitment DONE)

Golden7 for Cloud

I think the average IT org can take this list and build out a tailored profile/gap analysis to begin to determine the big questions of the cloud:

  • What – What workloads will I move to the cloud (or what environments in my landscape)
  • When – When does it make sense based on my cost and risk profile
  • Why Not – What about my environment hinders me from sending workloads to the cloud.  Make sure you socialize this item.  I am finding these “sacred relics” of the past are actually breaking down as your cross the lines of business. Cloud is compelling.
  • Who – Not all clouds are the same. Make sure your cloud partners are offering:
    • You performance requirements/guarantees
    • You long-term operational costs with significant reductions.
    • Risk monitoring and management

As you dive in to the “Golden 7” considerations, feel free to reach out for an interactive discussion on how to fill out your version of this story

Solving the HANA Puzzle: Optimized Infrastructure Choices

I was recently meeting with SAP customers while traveling through Singapore and Bangkok. What I found on these travels was a growing market with unique challenges, and some brilliantly spicy food. I also found a customer base dealing with the same global questions of “HANA” and “Cloud”. It’s a statement of fact that IT must evolve by reducing the on-going cost equation, and replatform to faster, more flexible architectures in order to keep pace with the Line of Business (LOB). One of my old mentors from the 90’s had a tag line: “Speed Kills”. The sensibility of this statement has only become more relevant over the last 20 years.

Yes, HANA and Cloud are the two levers of change in the SAP customer base, and I find a constituency that is focused on getting this right. IT budgets aren’t what they were in the 90’s, and they are dealing with the major realities of running mature global IT operations. I interpret their collective position as one trying to solve a challenging puzzle.

As I prepared to present last week, I wanted to engage the audience. While waiting for my turn to speak, I came up with the “HANA Puzzle” concept below. The “HANA Puzzle” went over pretty well with the audience and I think it’s relevant for the broader SAP community, so I wanted to share it with you. Here’s a quick step through of my Whiteboard talk.


“Can you solve it?” I asked the audience. They trained their eyes on the seemingly arbitrary list of letters, yet found no hidden key. So, I began to explain to them, the HANA puzzle.

The first letter is “A”, that stands for…

APPLIANCE – When HANA was first released, SAP limited infrastructure variability by requiring every deployment of HANA to be installed on a certified appliance. This ensured HANA had the appropriate compute horsepower required to run, and it simplified the deployment process for the customer. Even today there are many customers who are inclined to consider an appliance model for their deployment of HANA because of its initial simplicity. In reality, the appliance model was a contemporary of early HANA when limits were welcomed, but it loses favor for mature deployments. Today where HANA deployments moving into their second, third, fourth step of evolution, TDI has become the model of choice.

TAILORED DATA CENTER INTEGRATION (TDI) – TDI is the ability to install HANA on top of a customer’s IT landscape through a self-certification process. There are still some requirements for component validation, but the effect is a significant savings in overall TCO. I recommend this paper by Antonio Freitas on the mainstreaming of TDI for a full review of TDI’s impact.

Why is TDI a better solution for TCO? Simple, IT operations have been refined for multiple decades to optimize on a horizontal model. Key optimization techniques like capacity planning and load balancing are a function of the maximization of shared resources. Most customers have found that they can run HANA successfully within their existing landscape, or optimize their infrastructure with new tech that maximizes across multiple axes, not just their HANA deployment. As important as cost, this additionally provides the maximum flexibility for operations. Finally, using IT standards leverages the company’s existing skill sets.

All of these are key optimizations that TDI enables, but probably the most singularly important optimization TDI supports is our “V” in the puzzle. Here is a blog by SAP’s Bill Zang covering the impact of TDI and virtualization on the cost of systems operations.

VIRTUALIZATION – OK I am guessing a few of you figured out the “V” in the puzzle was virtualization, because virtualization’s power to optimize is well known. If you are curious how that specifically impacts HANA, here’s a quick read on the basics of Vsphere 5.5 support specific for HANA. I am comfortable in saying that, today, virtualizing non-production HANA is common practice. The savings created through standing up and shutting down Virtualized HANA development environments and the improved model for HA and DR alone justify including HANA in your non-production environments. However, some companies have ventured even further, using virtualization in production. Watch Bill Reid talk about his deployment of virtualized HANA in production for EMC IT.

Well the puzzle is in the process of being solved, can you guess was “P” is for?


PRIVATE CLOUD – It’s a short, but steep leap from Virtualization to private cloud. Private cloud adds in the next level of application/DevOps functionality to the stack, which further abstracts and automates HANA away from the physical data center and into the cloud. Private cloud does this while the providing the most cloud protection via hard-walled environments. There are many ways to deploy HANA on private cloud including the market leading solution from Virtustream called xStream Cloud Management software. This solution granularizes the environment into small compute chunks and optimizes the layout to minimize the HANA workload’s footprint. Then xStream routinely monitors usage of each unit of compute. The system will further automate the starting and stopping on SAP environments, minimalizing the amount of human interaction needed for HANA landscape operations. This is useful, for customers who deploy “on-premise” and “off-premise”.

ON/OFF PREMISE – Let’s continue the conversation on xStream to apply its optimization to an off-premise environment. If you have contracted Virtustream for managed services or are using xStream sfw for hosted private cloud, then the products ability to turn off and on small compute units called “MicroVMs” translates into significant savings. By monitoring whether a MicroVM is on or off every 5 mins, Virtustream minimizes their charges to actual consumption, only charging for compute units that are “on”. Add in the automated starting and stopping of SAP workloads, and a hosted private cloud can translate to 20, 30, 50% or more savings over your existing deployment.

SAP sees private cloud as a key catalyst to the success of HANA. SAP created a specification for private cloud called HANA Enterprise Cloud (HEC) which they provide through a small certified list of providers (including EMC/Virtustream).

Can you guess the “H” yet?


HYBRID CLOUD – Now we’re getting serious. Hybrid cloud is the next frontier of HANA and SAP computing. Only the most advanced SAP companies have begun to venture into the future of a hybrid cloud model. There is some ambiguity in the market as to what defines a hybrid cloud. Is a customer who has Success Factors SAAS and a hosted private cloud for HANA, a hybrid cloud? Well yes, probably; and by this definition hybrid is somewhat mainstreamed. However, when I mention an elite group of customers heading to the future… well I’m talking about more advanced functionality. I am referring to the ability to create elasticity by bursting workloads from on premise to off or from one cloud location to another. This is the promise of a huge step in further optimization, but there are natural roadblocks to hinder progress. “How big is your data?” or “HANA is an in-memory platform” are two great examples. So today you can not slice off an intra-workload within HANA and seamlessly float it to the cloud. However, think of needs for elasticity in development, system migration, HA, or DR? Hybrid functionality can be really impactful to operations of global businesses.

Let me tell you about one personal experience. Again I am going to use xStream Cloud Management software as an example. I recently worked with resources from Virtustream, EMC and VCE to test out a bundled solution putting xStream on a Vblock. The objective was to allow customers run the cloud optimizing software within their data centers and operationally communicate with other xStream-based clouds. We put this solution through the paces. There were several scenarios like “cloud site failure”, and “system migration between sites” that were proved out. In our first few phases of testing we have had amazing results. Check out this solution brief for more information.

PUBLIC CLOUD – The final “P” is for public cloud. For mission critical systems, public cloud is less impactful than its sister cloud derivations, yet it can’t be overlooked when SAP customers are looking at overall optimization. Public cloud can provide a variety of offerings from SAAS offerings like SuccessFactors, to small online HANA development environments, to offloading a company’s traditional landscape or as a tool for addressing big data requirements. Here’s a story from about BlueFin’s leverage of public clouds for their SAP landscape. As companies plan their replatforming efforts they should consider public cloud as a tool to round out their overall strategy.

Well… We’ve solved the “HANA Puzzle”.


I called it the “HANA Puzzle” because for many companies its not a question of why HANA, they know that HANA is the future; yet the “how” and “what” can be confusing because of the amount of evolution we’ve experienced in the last few years. I hope you see an “answer” in my solution to this puzzle. Everyone has to define their own journey, but there is tangible precedence in the market on what decisions will maximize both your operational flexibility and TCO.


For current and future EMC customers, I want to point out; EMC Federation (including EMC, Virtustream, and VMWare) provides the market with the hardware, software and services to address each and every iteration and derivative of HANA you may choose, across the entire “puzzle”.

I hope this helps you solve your own path for HANA. Please feel free to share your story or ask for details on any of this as needed.

(As for the hot and spicy food… a few of my favorites were Rendang, Laksa and this spicy bamboo salad in Bangkok… Man, it doesn’t taste the same in the States… Loved it.)

Richmond the “Happiest City”? Pony Pasture helps

Recently little old Richmond, Va ( #RVA ) was named the “Happiest Metropolitan Area“. There are a multitude of reasons why Richmonders’ are content with our evolving little city. I wanted to share just one photo-story about a piece of us that makes Richmond happy, namely the James River Park System.

The James River meanders right through the middle of Richmond splitting the metro into “North of the River” and “South of the River”. This river ultimately created what is now Richmond, a thousand years before the European settlers arrived. Pre-Richmond was a prosperous trading village because the wide and deep rivers extending inland from the Chesapeake Bay came to an abrupt change when they hit the city limits. Here, their be rocks! Richmond has a nice patch of rapids that define much of the city based section of the James.

Before Christopher Newport of the Jamestown expedition made his way  up the river and planted a cross at the banks of the James in what is now Richmond, many important Indians called this Algonquian region home, including Chef Powahatan  and Matoaka (you may know her as Pocahantas… Richmond is a slowly brewed stew of 1000’s of years of history and you can feel the “gravity” of that when you come to town.

A little more of the magic is that today’s James River Park System (JRPS) is made up of what were privately held lands in the 1960’s. Two local “River Rats” at the time dedicated a portion of their lives to buying up the property and donating it to the city to be made into the park that it is today (the most visited park in the metro). Richmonders often have a vision that extends beyond wealth/ownership, and on to long-term societal good. Its present in many places throughout the city.

So today I visited “Pony Pasture”, a key anchor in the JRPS chain. I took my bike and my camera. Please enjoy a quick review of Pony Pasture on a sunny spring day.


The river is high today, we recently have had lots of rain


Pony Pasture is wetlands, so its often on the soggy side through spring and early summer

IMG_0838If you ride in the spring, plan to have a soggy backside, you’ll get a little muddy


I work to avoid the mud and water for conservation reasons. Its important to not chop this place up, today everything is sloppy so I rode slow and walked it a couple times.


Of course there were dry spots too


There are many bridges and plank roads through out the park


I Weird to me was this area seemed a little dry compared to normal.

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Here’s a little video work to put you in the moment >

The James was high and muddy. This area is usually more pretty…

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We also have had a tough winter and slow start to spring, but there were some flowers popping out on this 80 degree day.

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If you are coming to Richmond to ride technical trails, this is not your stop. This is 101 level cruiser with a few tricks.  Instead of Pony Pasture, find your way to North Bank, Buttermilk, Poor Farm, Pocahontas, Dogwood Dell , or drive over to Williamsburg and do Freedom Park. There are many many trails to enjoy in the area.


Ok I got a little muddy, going to have to do some clean up back home


Back at the parking lot, some kayakers are setting up to take a trip down the rapids


The way I drive I should retain a little anonymity, but my plate RVABIK really fits the article. Its also a James River Park System donation plate…


The surrounding areas quite lovely estates and homes along a scenic byway where  bikes and walkers continue their journey along the river.


There are no Harley’s here, no loud music, or bling. That’s not Richmond. What’s nice is the quiet simplicity. Everyone takes turns, considers the other, and find a bit of meditative exercise to start our day.

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Richmonders measure luxury in simple freedoms, in consideration of others, and in living the moment surrounded by the history of ages. Maybe this is why we’re happy.

EMC Gives Back – A day with FeedMore.Org

#RVA Local?  Don’t miss Zest Fest Gala (Feb 28th) hosted by

EMC has a wonderful program we call “EMC Gives Back” which takes crusty old business-hardened individuals like myself and tells them its ok to not have your iPhone glued to your hand and calendar memorized for at least one day. It sounds silly, but you know where I’m coming from. Though I work endlessly without reference to a clock, I have an internal drive to constantly contribute. The contribution is ok, but this program helps people like myself to re-adjust the focus and add more targets for my value-add. In this case non-profits.  Since I have started supporting EMC Gives back, I have actually increased my volunteering across the board, and which has been as rewarding for me as my sweat equity is for others. To finish my prologue… I’ll say “thanks EMC”.


EMC Corporate chose to focus on water security last spring and summer, and food security this fall and winter. The EMC office in Richmond, VA took this to heart and has scheduled several afternoon sessions at .  This high energy group is organized by Gina Moore and Mike Blow, two courageous do-gooders I’d say. I am appreciative of their efforts to organize the team.

Well next week TEAM EMC/Richmond is heading over for our second installment of can-slinging in the food distribution warehouse, but I unfortunately will be traveling during the visit. I was not going to let that keep me down… I decided to take things into my own hands. If you’ve followed my past blogs, you know my daughter is in a program called “SERVE” at Virginia Tech, and she is still in town for break. It was an easy pitch for me to get her to join me on a little afternoon adventure. We both headed to FeedMore.


So let me tell you a little about FeedMore’s history.  FeedMore is a “giving tree” who’s roots started in the 1980’s. Rising hunger concerned the local community and 60 non-profits/charities came together to form the “Central Virginia Food Bank” (CVFB). CVFB was named “Best Food Bank in the Nation” in 1998 and continues to be a leader program for the nation. In 2008 a powerful move was made to consolidate CVFB with Meals on Wheels and to create a Community Kitchen as an enabler of nutritional health in the community. This innovative merger has been recognized as a national model for driving collaboration into the fight for food security.

Interesting FeedMore Stats:                                                                                            (stats from website and through conversations at facility)

– Aprox. 22 million pounds of food has been processed and served to the community through this network, based in Central VA. (4 million through the specific facility I was in)

– 83,000 pounds of food is distributed every day

– FeedMore supports 31 counties in Central Virginia.

– Major contributors include the Boy Scouts, and major grocery chains like  Wal-Mart and Kroger.


I was in impressed on many levels. I was surprised to see how big an operation this was. Its a small army of volunteers everyday that makes this work. Let’s also point out the goodness of the major grocery chains. These companies go to a notable effort to take slightly old and astetically damaged product and get it to FeedMore in great shape. I saw a couple examples where they went to the trouble to reprint labels so the product could be used. Many of these contributors additionally do a matching program in $ which is a huge benefit. I guess you could say we all pay a couple pennies more for our food, but it is great to know all the tons of damaged food gets repurposed. This is a Karma booster for us all.

It was also interesting to hear that the Boy Scouts “canned food drive” is so large it takes them from late fall to early summer to process it all.  This brings up a good point for you to know. These distribution centers across the country take a period of  time to process contributions. I am sure many of us give more around Thanksgiving and Christmas, however those contributions don’t hit the streets until January.  We should start our food contributions in September through the holidays…

So what’s the worst thing about FeedMore’s distribution center? They have a high standard of quality!! They required me to look at every little “BEST BUY BEFORE” date on every can and every package… Do you know how small those #($*&%! dates are??   Though I was a little dizzy by the end, I survived; and the  crew we adopted kicked butt. We cleaned out the room with a few minutes to spare and we were told we were an exceptional crew (they may tell everyone that, who knows…)


I didn’t make any new lifetime friends and I only towed the line for just one afternoon, but I made a difference to somebody. Its newly acquired wisdom that tells me the small gifts given frequently are the most important. As for work, I believe I came back to work a little more energized, and ready to contribute. These are truly win-win scenarios.

“It takes more that one feather for a bird to fly… Feather your wings and soar.”                       

#RVA Local?  Don’t miss Zest Fest Gala (Feb 28th) hosted by

FOOD SECURITY – Nutrition Shouldn’t Be A Luxury…

“If its ORANGE below, click on it! its a link”


Today, I joined my daughter and her friends for a community project. They are part of a service group at Virginia Tech called SERVE  They had driven down from the mountains to do a weekend of service around Richmond. Before they headed back this afternoon, I decided to join them for their last project. The goal was to weed and clear out two garden beds at a local school.  For this project, they were joined by a representative from Shalom Farms in Goochland, Va. Based on reviewing their website, Shalom Farm’s mission is to grow produce for underserved communities and to provide experiential learning to help children and adults gain the know-how to grow organic food. Shalom partners with this school to train their students on organic gardening and nutrition science.


The school where we met today is a local non-profit middle school located in inner-city Richmond, VA. This private school focuses on providing a better education to children in this challenged neighborhood. The school sits on the same block as the largest public housing facility in Richmond. This neighborhood is comprised of people who struggle for time, resources and safety for their families. Forget that many of the adults in this community work multiple jobs to support their families, the crime index for this area is 107% higher than that of Virginia as a whole; Violent crime is 263% higher. If you live within this housing community, you have a 1 in 15 chance of being impacted by crime. A family of five has the odds working against them.


The reality of these statistics, lead to compounding problems. This neighborhood is a “food desert”. There are no grocery stores within miles and many rely solely on walking or buses for transportation. The result is that most do their shopping from convenience stores and children are often deprived of basic nutritional staples.


The NoKidHungry website states that “1 in 5 kids in America struggle with hunger” [the new term is “food security”]. This is not only a global crisis, but deeply effects every American city. Nutrition makes a difference in our societal success in foundational ways. The website goes on to state the fact: “On average, students who eat school breakfast earn 17.5% higher math scores, attend more days of school, and are 20% more likely to graduate.


So our role today was small, we spent a couple hours helping clear the garden beds for next years planting. An extremely small price to pay to help, and to appreciate the daily challenge of living “food insecure“.

As most of you know, I work at EMC and you may have read my work with#EMCGIVESBACK last spring as we worked to fund a water well for charity:water. As we go into the fall the theme will be coincidentally “food security”. I look forward to working with EMC’s programs to drive impact in this area.


I can feed my kids, one of them is a #HOKIE and today I worked with her to help others “get the goods” they need to go to college themselves. Think about that the next time you bite down on a carrot, or get mad at yourself for eating an extra slice of provolone.

charity:water…We Unlocked a Well at SAPPHIRENOW!!

Hello Everyone,

This is my final installment of the triology of charity:water and SapphireNOW experience. I do apologize for taking a week to report in, many of you know the results at this point. I did have a busy week and a daughter graduating High School so, it is what it is…

Even if you  know already that WE FUNDED ONE WELL FOR ETHIOPIA!!!!  Hopefully  you’ll read on and enjoy the pictures :)

EMC Booth #412 at SAPPHIRE this year was a great experience for EMC’ers, our customers, and our partners. Tons of meetings, but we found time to highlight the charity:water cause and through out the week, people came along and engaged themselves in the experience.

As you can see from this  picture, the back side of the meeting room was dedicated to charity:water where there were many photo ops for customers and partners holding the jazzy yellow Jerry cans.



Our goal was to get show attendees and other SAP focused people in the twitter-sphere to tweet or retweet three hashtags #charity:water #EMC #SAPPHIRENOW.  Our show goal was 1,000 tweets to unlock $10,000 for one well.



The first day we finished just shy of 600 tweets… Awesome I was able to breathe a sigh of relief…
hallie-dive 2013


Now no one seem to take more pictures with the Jerrys than Erica and Teresa, but it was a popular past time during the show. the cans below this sign were full of water and super heavy

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We gave away stickers at the booth to give everyone a little portable “Love” they could carry with them w/o having to actually haul the Jerrys around





We started to see the stickers making it around the floor  on name badges. Mildly viral… Yes good!   Messaging in full production mode.

Several of our tweets cracked the trending ceiling and became short-term celebrities during the show.

SOSTwitter RZTwitter hwtwitter Grptwitter

 A few social stats…

  •  We increased EMC social impact by 486% year over year
  • We had 3 hashtags in the top ten (#4, #6, #7)
  • #EMC trended above #HANA
  • We owned 73% share of the voice against our competitors.
  • That’s right, we’re striding in the social game…

We chose to not fund parties, or t-shirts, or foam rubber Ninjas… We took our money and put it behind the sustainable value of one well of water. We hoped that our partners and customers would appreciate our gesture and that this would not get lost in the noise of the show.  We were embolded by their response

And then around noon on Thursday, the word came from our Social Specialist Extraordinaire…we had done it. We reached 1,000 tweets and we were funding a well in Ethopia!  YES!!!! AWESOME!!!  RIGHTEOUS!!!



Even after the hand slaps and cheering died down. The message still carried on.  I found this gentleman by himself, like many other passerby’s during the show, stopping and watching a simple video that profoundly shares the duality of those who have and those who don’t. One more person touched… Hopefully one more step towards an better equality of fundamentals.



On my flight home. I looked down at the can of water I was provided on the airplane and thought how many countless times I had consumed such a quantity without any note. I am proud to say today, I don’t believe I will ever drink water again without a minor celebration of the luxury of it.



Misson Accomplished! We planned, we sweated, we shared, and we gave and we spent our money to help the cause of charity:water.  To all those on the team who believed in the cause and got it done…








charity:water … A water walk with my daughter

I took the opportunity on this beautiful Saturday morning to spend a little time with my daughter Hallie, and have her experience what life would be like without the plumbing and the water access we are accustomed to. I explained to her that one yellow Jerry can is 5 gallons of water, only 1/16 of what our hot water heater holds for our family of 5.

We have a creek at the end of our our street only about 80 yards from our house. So I talked this teenager into making a trip down to the creek to fill up the Jerry can and haul it back, knowing its only a tiny fraction of the water our family blindly uses everyday.

So we’re off!

Hallie is a Warrior. She’s a cheerleader, gymnast, diver, and stays pretty active so we’re not dealing with a whimp here.



Its pretty light to haul an empty Jerry can so no big deal to walk out the front yard and…



to trot past a couple houses and down to the creek



Alright time to climb into the creek and load up some water. The most danger she’ll face is a terse stare of a squirrel or chipmunk. No crocodiles in these waters.



Hallie filled…



And filled…



And filled… It took about 10 mins to get water into the can and it wasn’t really full. There was not really a place that allowed Hallie to fully fill the Jerry can. If you were walking a mile and not just 80 yards, you’d want to get a full can before leaving.



Hallie started to struggle as we made our way back. There were several “set downs”. to readjust. Note she’s not smiling as much.



About half way she wanted me to carry her shoes, I said “Nope, going for the full experience here!”



Well about 3 or 4 minutes later we crossed the distance and made it back to our home. I think we both appreciated our luxuries just a little more. And remember… this is pretty clean water that consistently flows. It is not a muddy stagnate pool. Our staged walk could have been so worse than a short trip to our neighborhood creek


charity:water is a wonderful non-profit, working to provide clean and accessible drinking water to communities who do no have this basic necessity.

At #SAPPHIRENOW next week, the #EMCGivesBack Team will be working to unlock funds for one new well during the show. We’re doing this through the social-sphere. Please join in and help us unlock this well which will changes the lives of one community. Join us on Twitter June 3-5 and include hashtags: #charitywater #EMC #SAPPHIRENOW. Be a part of making this change happen!

Thanks for your help,

Andy Sitison  (

charity:water…My Day of Service to the Cause

Yesterday I spent the day walking around with two extremely heavy water containers called “Jerry” cans. These cans are similar to what many people around the world use each day to provide water for their families. Many of us don’t realize that we have a global water crisis today. Over 1 billion people don’t have access to clean drinking water, which leads to a litany of health problems, all avoidable if they just had access to clean drinkable water.  Additionally the burden of acquiring water is borne by women and children, who walk up to three hours a day to accomplish this task. This impacts their ability go to school, work a job, and care for the family’s well being.

charity website copy (click pic to go to

Think about that for a minute… You didn’t miss your flight, your didn’t spill you starbucks, you didn’t lose your wallet at the restaurant, and you didn’t roll your eyes at your kid who won’t get off their iPhone; instead your problem is you don’t have a clean source of drinking water for your family, and you may lose one of your kids to preventable illness.  Also imagine for a minute you had to squeeze another three hours into your schedule in order to address your basic human need for water. #WaterIsLife  For me this concept leaves me profoundly empty, and I feel I have a personal responsibility to apply a fraction of my skills to reduce senseless suffering.

Those that know me, know that I rarely pursue something half-heartedly. When I had the opportunity to be an involved leader in our EMC Gives Back program I jumped in and immediately became inspired by Scott Harrison’s program charity:water. I was reminded of a quote from Jerry Garcia. I don’t normally get my advice from “Dead Head” guitarists, but the authenticity of his statement continues to move me, and the cans are called “Jerry”.

“If we had any nerve at all, if we had any real balls as a society, or whatever you need, whatever quality you need, real character, we would make an effort to really address the wrongs in this society, righteously.” – Jerry Garcia

Dead On Jerry!  Why are we here if not to evolve? I won’t get into philosophies, but seeing EMC as a multi-national corporation put the power of the company behind transforming lives, and transcending stereotypes for corporate objectives, I said I have to be a big part of this initiative.

So I have been helping the program in many small ways and a few big ones. Next week EMC will be highlighting #EMC Gives Back and #charitywater at #SAPPHIRENOW (SAP’s big user convention). On top of having charity:water represented in the booth, including full Jerry cans, we’ll be using social to unlock enough funds to pay for one well!  Twitter don’t fail me now! We’ll be engaging this very socially inclined audience at SAPPHIRENOW in the dialog of clean water and solving this problem for one community in the process.

To raise awareness before the event. We dreamed up the idea that I should carry around Jerry cans all day and put my experience out of the social-sphere. I gladly adopted this plan which I fully executed yesterday (ok I did go the restroom once with out them, but otherwise I was true to my cause).


Here’s some of the journey captured in pictures below:

Once I  got the Jerry cans in the mail, I took them outside and filled them. This was easy for me because I have running water at multiple places. I did have awkwardly reach around bush to cut it on…


Each of the full Jerry cans weighed 51 lbs. I understand that a gallon of water weighs 8 lbs so either I put more in, or my scales weigh heavy (wouldn’t that be nice). All in, my new friends, the “Jerrys”, added 102 lbs to my load.



Ever seen the show “The Middle”?  Well my son is smart and accomplished, but at home he often acts like the teenage son “Axel” on the show. I believe he owns a shirt but it disappears the moment he walks in the door.  All said he’s a dedicated wrestler and spends 25-40 hrs a week exercising. Even he struggled a little bit picking these things up and carrying them around the house. This is no joke, they are heavy. I don’t think you can appreciate it through pictures. I really can’t imagine hauling these for a mile anywhere.



So yesterday I put the strap on my briefcase, donned my hip new charity:water T-Shirt and I headed out the front door to work.

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How appropriate for my fake safari is my Jeep for the ride to work. Definitely taking the jeep…



Did a little tie down work. In reality I felt the weight of these cans shifting all the way to work. When I got to work I realized that each of the lids had to be tighted, not just the front ones…  A small inconvenience, but there is required skills to transport water.IMG_6376


Next stop was the dry cleaners. Other than a very confused counter clerk, It was uneventful.



As I approached Starbucks I thought, if I go in with two yellow cans into a busy Starbucks during commuter time, everyone is going to think I’m hauling gasoline with bad intentions. I rerouted myself to the other starbucks that had a drive thru. I know this was cheating, but I had to get on the phone with Germany at 8:00a and I couldn’t afford a conversation with the local authorities. Even though I was driving, the cans added 10-15 mins to my commute. Inconvenient!




I got to the office and I had 1 briefcase, 1 venti bold, and 2 Jerry cans… I decided to make the trip twice so I could adequately carry my coffee. Yes, I did carry the coffee on both trips!



There were many in the office who lined up to get there swing at bat. This guy in front, Tim Sherman, used to be the quarterback at UVA. I think I he wavered slightly when he picked up the cans, but he’ll never admit it, nor would I ever tell anyone…






Erin Fitzgerald was a good sport and she’d complained a lot less than Tim, but I could tell it was an effort for her to pick up the Jerrys.

So I got to admit, about  half way through the day…I was thinking about what I wasn’t going to do, because I didn’t want to haul those cans. I cheated and went to the coffee pot without them, but I could see them just over there…


Mid afternoon workout. I wish I had these at the office all the time (maybe half full) to do a little work out activity. All day long I kept underestimating the weight of these cans. Each time I had to kick in a little extra to hoist these lead bellies.


Well I made it to the end of the day. I left a little earlier than normal, cause I needed to make sure someone could take my picture leaving.  From here I took them home, and they sit on my porch at the moment. I’m not carrying them still, but the experience is still deep in my mind. Big tough guy, with brilliant luxuries and opportunities, was just a little humbled yesterday by to short guys named Jerry.

IMG_6406 So, If you are inspired by this story PASS IT ALONG!!!   Then go to charity:water site and get educated.  Maybe you’ll be inspired to take up your own journey to change the world (one day at a time).

If you are at SAPPHIRE or Social PLEASE HELP US UNLOCK a well for charity:water June 3-5 2014 by Tweeting these hashtags #charitywater #EMC #SAPPHIRENOW. Each tweet unlocks $10.00 towards the well!  (we need 1,000 tweets)

PUT UP OR SHUT UP – EMC Goes big with Flash & Cloud Day One EMC World

Just a quick type out to the followers. EMC World Keynotes with Joe Tucci, Jonathan Martin and David Goulden were, without doubt the most action packed 2 hours of EMC World history. Big announcement galore.

I don’t have time to take you through the details… But I thought I’d share some photos


Just before Keynote. Jonathan Martin splurged on great graphics this year.



Joe Tucci of CEO EMC Federation. Kicking of theme “REDEFINE”


Joe took the audience through the EMC Federation. A major change in EMC’s alignment across its companies



The MASSIVE announcement EMC acquires DSSD, Andy Bechtelsheim’s Secret project that will change storage forever.


Joe and Bill McDermott Talking about how the tight the “family” is.  And how DSSD will bring EMC and SAP together for future opportunity.


Some of EMC’s  SAP Team tweeting away as all the layers of announcements played out.




The Million Dollar Flash Performance Guarantee (complete with Guards)



I don’t have a picture, but EMC announced EMC Hybrid Cloud “EHC” reference architecture that will allow our customers to enable the cloud and manage their workloads like a broker of IT Services.


Remember this was just in the first couple of hours… MORE TO COME.  Get on Vpass.  Talk later


@Asitison – Twitter handle

What is Authentic Change?

   (and What’s happening at EMC World…)

Global business is in a mega shift as their business lines envelope the global, mobile consumer with data rich offerings; as their operations eagerly vet out cloud as a platform for agility while hoping it delivers a better cost model for IT. We’re in a waiting game of sorts as companies test this out.

SAP, as the current reigning champion of global business apps, is in the middle of this conversation in a large number of the companies who are working to evolve.

We believe the end game for now is to convert IT from its old data center centric roots into a broker of IT services, with the CIO at the helm. Even today large companies often have an “Energy Broker” function where they bid out their energy requirements for the company. Similarly IT will be provide the best value/risk ratio to the business by implementing a brokerage model for IT.

Imagine: A “Line of Business” resource wants to kick off an SAP HANA project with a partner. They go into the services catalog, select an SAP HANA development environment, determine what they’re willing to pay, what risk they’re willing to take, what level of performance, and what geo they want the development environment. Moments later, they have their environment. The brilliance is not only that they could do that, but also that IT would have orchestrated these options with potentially several different provider companies or with their own IT staff. This allows companies to define profile-based services and keep the offerings competitive. It makes it a buyer’s market and that makes IT a hero to the business. Here’s a little video I had my team put together to highlight this concept. Worth a quick view.


So if you buy my idea of a service broker model for IT, let me provide you a handful of recommended next steps you can take to jump right into your own journey to “HERO”:

1) VIRTUALIZE – You have to virtualize. 100% Virtualized environments provide the kick off to a Software Defined IT environment and your services broker model. If you take a Ford F-250 an inch off the ground, there’s a good chance you could move it, if any part of it is touching the ground, there’s an equal chance you won’t be able to. You have to get your apps, data, platform, VMs, all off the ground. You have to virtualize. Here’s a story from Columbia Sportswear about their Virtualization of SAP a few years back and the pay-offs it provided.

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2) COLLABORATE – Don’t go at it alone and don’t get your knowledge from one book. There are many in similar kayaks in the river with you. Chat it up with your social network. (Get a social network…) Running the rapids is more fun if you know where the rocks are.

At EMC we saw the need to bring our customers, partners, SAP and our experts together to evolve the dialog one whiteboard at a time. For years we have been holding “SAP Weeks” across the globe. They are so popular, we often meet fire code limits in our facilities. Here’s a link to @EMCSAP Travel guide if you’d like to engage with in an upcoming event.

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3) TRUST EXPERTS – At this time of great change do some due diligence on who’s “Talking” about change and who’s actually “Walking” through change. Find those who are the next great leaders based on where they spend their money and where they leave their sweat. EMC as a major IT company deserves a modicum of respect and interest for their place in this change. However, not everyone knows that 3 years ago this company of 50,000 or so people completely pulled out of Oracle eBiz and replaced their global business app with SAP. Impressed? What if I said they did that and implemented ITaaS at the same time? Really Impressed? Ok, well what if I said they also Virtualized the entire footprint while they rolled it out and implemented a broker model for application connectivity? Super impressive I believe. The IT org has been on a wild ride of advancement and optimization ever since.

They recently have been one of the first companies making major investments in “Virtualized HANA” aka running SAP HANA on VMware. They will be presenting much of this at next week’s EMC World (Las Vegas May 5-8). If you can’t make it here’s some information about their efforts (Blog & Whitepaper below)



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4) COME TO EMC WORLD – Next week at the Venetian in Las Vegas is going to be a blow out show. Cloud and Big Data will be center stage all week and SAP will be an important point of conversation.  SAP is a Platinum Sponsor this year at EMC World. There will be Global SI and SP partners, customers from all over the world. Keep your ears out for announcements, as there may just be something that peaks your interest.

Here are just a few of the things Attendees will see:

  • Keep your ear tuned to Joe Tucci’s, Chairman keynote.
  • Pat Gelsinger, CEO of VMware’s Keynote will talk about their solutions related to SAP.
  • Follow the action on #EMCWorld and @EMCSAP
  • Whiteboards and technical presentations at the SAP kiosk in the EMC Solutions Pavilion
  • SAP LVM in the Hands on Lab
  • Meet the SAP Mentors & EMC Elect at EMC World
  • Live demos in the “Build-A-Cloud LIVE!” area in the Solutions Pavilion that includes automated SAP Provisioning
  • Get Social around SAP Topics  Tuesday 4:30 PST 

SAP related Breakout sessions:

  • REDEFINE IT for SAP Cloud and Big Data
  • Virtualized HANA demo in the SAP kiosk in the Solution Pavilio
  • EMC and virtualized HANA presentation @Mini Theatre at Vmware booth on Tuesday
  • VMAX & SAP HANA: Tailored Datacenter Integration with the VMAX Family
  • EMC IT Business Transformation: Running SAP & SAP HANA on vSphere
  • VPLEX: Continuous Availability for All Business Critical Applications  like SAP
  • Application & Database Migrations with Zero Downtime Using EMC VNXTransforming Your SAP Landscape Using VNX & Isilon


Let’s continue the conversation!

@Asitison – Send me a Tweet for a meet up at EMC World, Sapphire, or just to continue the dialog over social.